PGDM In Dual Specialization Program
Duration
IMPORTANT DATES
ELIGIBILITY
TOTAL INTAKE
Program Overview
The course is designed with the objective to learn modern managerial tools, new practices and techniques in marketing management and to develop conceptual knowledge and behavioral skills to cope up with developing challenges in the corporate world. PGDM Marketing with International Finance course is designed to integrate financial objectives to every decision which impact the viability of organizations, in short and long terms ,whether relating to marketing initiatives, new product launches or be it deciding discount policies financial tools provide important resources for such daily decisions.
Why PGDM Dual Specialization At ASM’s IBMR
Get an industry-oriented PGDM experience from top-ranked management school in India
Pursue specialized courses by IIMBx delivered by reputed IIM Bangalore faculty
Get a chance to pursue Harvard Business Schools’s online program
Develop skills that employers want through internships leading to 100% assured placements
Get sector-wise analytics insight through capstone projects by IBM
Get AWS training on Amazon platform from experts
Study 6 online courses and case studies from HBP
360-degree grooming to develop interpersonal, leadership and management skills
Learn from industry leaders through regular project work, company visits, internships and seminars
Assured employability-oriented ASM EDGE programs
Get an opportunity to do SAP end-user training
Gain real industry-experience through hands-on training, live sessions and virtual classrooms
Dual Specialization
Choose one specialization from Option A and 1 from Option B. Alternatively, you can choose 2 specializations from Option B as well.
Option – B
Delivered by IIMBX (Digital Initiative by IIM Banglore)
Marketing
Finance
Human Resource Management
Operations
Eligibility & Admission
- Bachelor’s degree from a recognised university with at least 50% (45% for reserved categories).
- Score in any one of the six all India tests i.e.(CAT, XAT,CMAT,ATMA,MAT, GMAT) or the common entrance examinations if any conducted by the respective state governments.
- Score of academic performance in 10th standard ,12th standard, undergraduate degree/ post graduate degree.
- Group discussion / PI.
- Weightage for participation in Sports,Extra- Curricular activities, Academic diversity and Gender diversity.
Course Structure
| Sub Code | Subject | Credits |
|---|---|---|
| 101 | Essentials Of Business Management | 3 |
| 102 | Economics For Managers | 3 |
| 103 | Financial Accounting | 3 |
| 104 | Marketing Management | 3 |
| 105 | Quantitative Technique | 3 |
| 106 | Management Information System | 3 |
| Total | 18 |
| Sub Code | Subject | Credits |
|---|---|---|
| 201 | Human Resource Management | 3 |
| 202 | Organisational Behaviour | 3 |
| 203 | International Business Environment | 3 |
| 204 | Financial Management | 3 |
| 205 | Product & Brand Management (Mkt.) | 3 |
| 206 | Corporate Finance | 3 |
| Total | 18 |
| Sub Code | Subject | Credits |
|---|---|---|
| 301 | Sales & Distribution (Mkt.) | 3 |
| 302 | Service Marketing (Mkt.) | 3 |
| 303 | Social Media & Digital Marketing | 3 |
| 304 | Direct & Indirect Taxes | 3 |
| 305 | Risk & Insurance Management | 3 |
| 306 | International Finance | 3 |
| Total | 18 |
| Sub Code | Subject | Credits |
|---|---|---|
| 401 | Research Methodology | 3 |
| 402 | Entrepreneurship Development (All) | 3 |
| 403 | Marketing Analytics (MKt. & Agri.) | 3 |
| 404 | Logistics & Supply Chain Mgt. (MKt. & Agri.) | 3 |
| 405 | Strategic Financial Management | 3 |
| 406 | Financial Analytics | 3 |
| Total | 18 |
| Sub Code | Subject | Credits |
|---|---|---|
| 501 | Strategic Mgt. | 3 |
| 502 | Business Law (All) | 3 |
| 503 | Corporate Governance | 3 |
| 504 | Operations Management | 3 |
| 505 | CRM (MKt. & Agri.) | 3 |
| 506 | Wealth Management | 3 |
| Total | 18 |
| Sub Code | Subject | Credits |
|---|---|---|
| 601 | Marketing Research | 3 |
| 602 | SAPM | 3 |
| 603 | Business Ethics | 3 |
| 604 | Sustainable Development | 3 |
| 605 | SIP Project | 3 |
| 606 | SIP VIVA | 3 |
| Total | 18 |
Career Opportunities
Career options will include Business Development manager, SAP Consultant, Analyst, Accounts Manager, Marketing Manager, Market research Analyst, Sales Manager, Media Planner, Product Manager, Area Manager, Branch Manager, Sr. Sales Officer, Specialist Financial Planning and analysis, Finance Manager, Finance Analyst , Sector Analyst, Merchant Bankers , Financial Consultants, Wealth and Portfolio Managers, Asset Managers , Audit Officer, Jr. Fund Manager, Fund Associate, Finance Associate, Accounts Incharge, Underwriting Officer.
Advisory Board
We have got a group of elite and intellectual people who help us in taking strategic decisions. They guide us with their thoughts and projections. Their immense knowledge in their respective fields gives us a broader perspective to gauge new challenges and bring new dimensions to the college.
Dr. Pankaj Gupta
PhD, CMA, PCL (Harvard), IIM-A Alumnus
Mohit Mahajan
CPA, CFA, MFA, CFP
Praveen Bhamare
SAP, Delivery Head TCS
Manjeet Singh
CIO, BILCARE Ltd.
Mr. Himanshu Goyal
Country Manager Computer Service Industries, Software Group II, IBM India South Asia
Apurva Chamaria
Chief Revenue Officer at Rategain
Faculty Members from IIMBx
Our faculty members are the true gems. They come from distinct backgrounds and a vast amount of knowledge. They ensure that every lecture delivered is practical and dynamic in nature.
Sushil Vachani
Prof. IIM Bangalore
Ashish Mishra
Prof. IIM Bangalore
Ashok Thamoy
Prof. IIM Bangalore
Sourav Mukherjee
Prof. IIM Bangalore
B Mahadevan
Prof. IIM Bangalore
Would you like to know more about ASM’s IBMR Faculty? Click Here.
Testimonials
Placement
At IBMR, we have adopted a structured placement process wherein all the students get 100% placement support and grooming before the employment season at our college begins. This process equips students like you with the right kind of skill set required for different profiles across functional domains.
Course Delivery Partners
The main objective of our PGDM program is to accelerate your employability and train you to work with top companies globally. This is why we have collaborated with leading organizations to design, develop and deliver our two-year master’s program. With industry and academic experts on board, we will be able to create professionals who are industry-ready with a refined skill set.
For Admission Contact Us
CHINCHWAD
ASM Group of Institutes,
MIDC, Block ‘C’, Chinchwad,
Pune, Maharashtra 411019
+91 9422009207/09/10/12
THANE
Institute of Management
& Computer Studies,
C-4 Wagle Industrial Estate,
Near Mulund (W)
Check Naka, Thane (W) 400604
Tel: 022(25832452 / 25832466)
Mob: +91 9820816932
KOLKATA
SKP Building, 1st floor, 132 A,
S.P. Mukherjee Road,
Kolkata – 700026
Mr. Dhritiman Chakravorty
+91 98311 73476
BANGALORE
vaishalijawale@asmedu.org
Ms. Vaishali Jawale
+91 9922991756